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Trusted by event-led brands:
Not a traditional agency.
Not a risky solo contractor.
CDM provides senior-led event marketing support with a curated mix of consultants — so you get the right level of expertise at each stage of your event cycle, from strategic direction to hands-on delivery.
What We Offer:
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Specialist event marketing consultancy
We focus on marketing that drives delegate demand, sponsor value and event revenue. -
Senior-led strategy with right-sized delivery
We design the plan, build the system, and execute it — so it actually lands. -
Built for tight timelines and measurable outcomes
Practical, data-led support for real event cycles, not theory. -
Scales up for launches and peak periods
Senior firepower when you need it, without permanent headcount.
Two ways to work with CDM.
One model gives you extra hands. The other gives you a better engine.
Executional Support
You get a consultant who feels in-house, backed by CDM oversight and best practice — so the work moves fast, stays high quality and fills the gaps that matter most.
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Right-level resourcing: junior to Head of/Director-level
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Full-time or part-time contracts to match your cycle
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Campaign build + full delivery
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Delegate and sponsor support
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On-the-ground momentum when your team is stretched
Ideal when you need extra capacity, specialist event skills, or temporary cover without the risk of hiring blindly.
Strategic Projects
If you need to reset performance or build a stronger marketing engine, our senior consultants deliver focused projects across CRM, data, segmentation, campaigns and capability development.
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CRM strategy & architecture
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Data, funnel & performance audits
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Marketing strategy + commercial roadmaps
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Campaign analysis and optimisation plans
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Best practice, training & team enablement
Ideal when you need strategic clarity, measurable fixes, or a stronger foundation before scaling execution.
Specialist event marketing
across complex B2B sectors.
We know how to market to multi-stakeholder, high-value audiences.
What we deliver across your
event marketing engine.
From audience intelligence to campaign execution and post-event pipeline, we build the systems and deliver the activity that grows delegates, sponsors and long-term event value.
Core Engine
CRM & data architecture
Clean data, smart workflows and reporting that make event performance measurable.
Audience strategy & segmentation
Clear personas and targeting that sharpen messaging and improve conversion.
Campaign design & planning
Full-funnel plans that align channels, timelines and content to your cycle.
Performance & optimisation
Continuous testing and insight-led improvements to boost registrations and revenue.
Event Growth Accelerators
Delegate conversion & ticket strategy
Pricing, packaging and urgency levers that turn interest into registrations.
Sponsor/exhibitor marketing
Stronger partner value and visibility that supports commercial growth and retention.
Speaker/stakeholder enablement
Toolkits and guidance that help your contributors amplify reach and credibility.
Partnerships & community
Media, associations and ecosystem activity that builds momentum year-round.
